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Opis

Business relationship management (BRM) is central to all aspects of an organisation's interaction with existing and potential customers. It is crucial for building and maintaining strong relationships between a service provider and customer. This highly accessible book gives an excellent introduction to the role of a BRM manager, covering areas such as purpose, required skills, responsibilities, interface and career progression as well as tools, standards and frameworks related to the role.

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Business & management Office & workplace

• Pełny tytuł: Business Relationship Manager
• Autor: Ernest Brewster
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 190
• EAN: 9781780172507
• ISBN: 1780172508
• ID: 02571190
• Wydawca: BCS Learning & Development Limited
• Waga: 214 g
• Wymiary: 198 × 131 × 10 mm
• Data wydania: 30. June 2014

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