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Opis

In a rapidly changing marketplace, with new challenges emerging all the time, it can be hard to establish a sensible strategy. There may not be an obvious route forward, but to stay still would be suicide. DisOrganization provides a guide to recreating your organization creatively, using specific techniques and skills to give the company a new sense of direction and purpose. Carefully constructed into 5 sections, which mirror classical strategic management models, it includes action programmes to realise the benefits of DisOrganization and helps you to use creativity to face the challenges and win. Authors : Brian Clegg left the corporate world after 17 years and became a freelance computer journalist, novelist, writer and consultant on creativity and human/computer interface. Paul Birch is a creativity consultant. He was employed by British Airways as their Corporate Jester - an internal company consultant who provoked and challenged at all levels.

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Business & management Business strategy

• Pełny tytuł: DisOrganization
• Autor: Brian Clegg
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 272
• EAN: 9780273631071
• ISBN: 0273631071
• ID: 04458611
• Wydawca: PEARSON Education Limited
• Waga: 462 g
• Wymiary: 243 × 174 × 16 mm
• Data wydania: 11. May 1998

Ulubione w innej kategorii

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