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Opis

The International Hotel Industry: Sustainable Management examines key theoretical issues and real challenges facing current hotel managers around the world. Each chapter includes case studies of management issues, insights from senior international hotel managers, and stimulating discussion topics. This book explores the entire industry from an international perspective to provide a better understanding of the effective decision-making process commonly used by managers regardless of location. Issues such as employee management, placement of hotel location, marketing decisions, and yield management are discussed in detail. This important source provides an extensive bibliography and numerous figures and tables to clearly illustrate ideas.

Szczegóły książki

• Pełny tytuł: International Hotel Industry
• Autor: Timothy L. G. Lockyer
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 222
• EAN: 9780789033390
• ISBN: 0789033399
• ID: 11513720
• Wydawca: Taylor & Francis Inc
• Waga: 346 g
• Wymiary: 216 × 156 × 13 mm
• Data wydania: 16. October 2007

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