Marketing Today's Academic Library / Libristo.pl
Marketing Today's Academic Library

Code: 06352329

Marketing Today's Academic Library

by Brian Mathews

Helps readers in challenging and rethinking their marketing strategies; demonstrating their value through applied relevance; and, focusing on the needs of the student and their expectations. This book contains tips and strategies ... more

269.45 zł


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Book synopsis

Helps readers in challenging and rethinking their marketing strategies; demonstrating their value through applied relevance; and, focusing on the needs of the student and their expectations. This book contains tips and strategies that academic librarians can use to communicate with students, surpassing their expectations of library experience.

Book details

Book category Books in English Reference, information & interdisciplinary subjects Library & information sciences Library & information services

269.45 zł

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