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Opis

For International Business courses. Successfully prepare students for the international marketplace. International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy. MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams-resulting in better performance in the course-and provides educators a dynamic set of tools for gauging individual and class progress.

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Business & management International business

• Pełny tytuł: International Business, Global Edition
• Autor: Ricky W. Griffin, Michael Pustay
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 624
• EAN: 9781292018218
• ISBN: 1292018216
• ID: 04773676
• Wydawca: PEARSON Education Limited
• Waga: 1522 g
• Wymiary: 216 × 275 × 21 mm
• Data wydania: 25. April 2014

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