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Opis

This book will help managers understand organizations in non-quantitative manner. The modern-day managers are challenged with dealing with these constantly increasing complexities in the pursuit of efficiency and effectiveness. They must understand how constant changes influence their tasks so they can contribute to establishing a fast-reacting organization. The authors analyze how metaphors can serve as methods or tools that provide insight into how organizations function, and how best to deal with making them successful in a state of permanent change.

Szczegóły książki

Kategoria Książki po angielsku Language linguistics Sociolinguistics

• Pełny tytuł: Metaphors in Management - Blend of Theory and Practice
• Autor: Michal Chmielecki, Lukasz Sulkowski
• Język: Angielski
• Oprawa: Twarda
• Liczba stron: 206
• EAN: 9783631716113
• ISBN: 3631716117
• ID: 15608448
• Wydawca: Peter Lang AG
• Waga: 368 g
• Wymiary: 155 × 215 × 18 mm
• Data wydania: 26. December 2016

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