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Opis

This research-based book outlines career models for artists, methods of creative engagement, artistic options including individuality and branding, production practices, the realities of being a musician in the new industries, and implications for popular music education. Due to the profound effects of the digitisation of music, the music industries have undergone rapid transformation. The former record label dominated industry has been supplanted by new industries, including digital aggregators, strategists and online platforms. These new music industries now facilitate 'direct' access to both artists and their music. While such accessibility and the potential for artist exposure have never been greater, the challenge to stand out or to even navigate a musical career pathway is formidable. A useful resource for musicians and educators, this text highlights the ways in which the new music industries facilitate increased opportunities for 21st Century popular musicians to collaborate, communicate and interact with others interested in their music. §

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Pełny tytuł: New Music Industries
• Autor: Diane Hughes, Mark Evans, Guy Morrow, Sarah Keith
• Język: Angielski
• Oprawa: Twarda
• Liczba stron: 137
• EAN: 9783319403632
• ISBN: 9783319403632
• ID: 10929193
• Wydawca: Springer International Publishing AG
• Waga: 318 g
• Wymiary: 156 × 216 × 15 mm
• Data wydania: 27. September 2016

Ulubione w innej kategorii

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