Rethink Everything You 'Know' About Recruiting

The best recruiters don't just find talent. They build relationships that make the right talent want to stay.

Recruiting has changed. Top performers are harder to reach, traditional outreach is less effective, and a competitive compensation package is no longer enough to win the right people.

So what does it really take to attract, recruit, and retain exceptional talent?

In Rethink Everything You Know About Recruiting, Fobby Naghmi and Ginger Bell, alongside a team of experienced mortgage industry professionals, challenge conventional recruiting practices and reveal a more intentional approach to building high-performing teams.

Through real-world experiences, practical strategies, and leadership insights, this book explores why successful recruiting goes beyond cold calls, compensation packages, and convincing someone to make a move.

Inside, you'll discover how to:

• Build trust and meaningful relationships with prospective recruits.

• Attract top performers through authentic leadership and genuine connection.

• Use recruiting data to identify opportunities and make smarter hiring decisions.

• Develop consistent recruiting systems that support long-term business growth.

• Ask better questions, listen with intention, and uncover what truly motivates candidates.

• Create a recruiting approach built on alignment, transparency, and lasting relationships.

• Strengthen retention by building an environment where talented professionals want to grow.

With perspectives from recruiters, business leaders, and mortgage professionals, this book offers a fresh look at what makes people consider new opportunities, what earns their trust, and what ultimately influences their decisions.

Whether you're a mortgage branch manager, recruiting professional, sales leader, or business owner looking to build a stronger team, you'll find valuable insights to help you rethink how you attract and develop talent.

Because great recruiting isn't just about getting people through the door. It's about building the kind of leadership, culture, and opportunity that makes them want to be part of what comes next.

It's time to rethink recruiting.