Zobacz książki o podobnej tematyce

Więcej informacji o Embedded Lead Users inside the Firm

• Dane szczegółowe
• Opis
• Ulubione w innej kategorii

Za ten zakup dostaniesz 166 punkty

Opis

The central phenomenon of this book are embedded lead users (ELUs): employees of firms who exhibit lead user characteristics in relation to their employing firm s products or services. Examples for this phenomenon exist amongst others in the sporting industry in which users of sporting goods are at the same time employed by manufacturers of these goods. In three consecutive studies Tim Schweisfurth explores how embedded lead users contribute to corporate innovation. He shows what factors foster the lead userness of employees and what characterizes embedded lead users behaviors. Various implications for firms are discussed, e.g. with respect to leveraging user knowledge for innovation.§

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Business & management Business innovation

• Pełny tytuł: Embedded Lead Users inside the Firm
• Podtytuł: How innovative user employees contribute to the corporate product innovation process
• Autor: Tim Schweisfurth
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 221
• EAN: 9783658000653
• ISBN: 3658000651
• ID: 01687886
• Wydawca: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
• Waga: 3202 g
• Wymiary: 210 × 148 × 14 mm
• Data wydania: 05. October 2012

Ulubione w innej kategorii

---

---

---