Code: 04011821
Studies of the brain have revealed fascinating data about the science of persuasion. Research proves that reason is not the best way to get people on your side. This book reveals how it's more effective to activate one of the seve ... more
215.46 zł
RRP: 226.86 zł
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Studies of the brain have revealed fascinating data about the science of persuasion. Research proves that reason is not the best way to get people on your side. This book reveals how it's more effective to activate one of the seven key "triggers" that can cause an automatic "yes" decision. It enables you to get commitment and results from others.
Book category Books in English Economics, finance, business & management Business & management Business communication & presentation
215.46 zł
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