Code: 11605202
A Functional Approach to Marketing Research
by David Smith, Jeffrey Kennedy
A Functional Approach to Marketing Research is intended for business owners, decision makers and managers who want to conduct marketing research but believe it is cost prohibitive. The book demonstrates how to get the appropriate ... more
- Language:
English - Binding: Hardback
- Number of pages: 152
Publisher: NORTH AMER BUSINESS PR, 2012
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Book synopsis
A Functional Approach to Marketing Research is intended for business owners, decision makers and managers who want to conduct marketing research but believe it is cost prohibitive. The book demonstrates how to get the appropriate information in a cost effe
Book details
281.23 zł
- Full title: A Functional Approach to Marketing Research
- Author: David Smith, Jeffrey Kennedy
- Language: English
- Binding: Hardback
- Number of pages: 152
- EAN: 9780982843413
- ISBN: 0982843410
- ID: 11605202
- Publisher: NORTH AMER BUSINESS PR
- Weight: 376 g
- Dimensions: 234 × 156 × 10 mm
- Date of publishing: 01. August 2012
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