Code: 14144864

Exploring Strategy

Name: Exploring Strategy
Brand: PEARSON Education Limited
SKU: 14144864
Availability: OutOfStock

by Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin, Patrick Regnér

Language: English
Binding: Paperback
Number of pages: 828
Publisher: PEARSON Education Limited, 2017
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Book synopsis

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

Book details

Book category Books in English Economics, finance, business & management Business & management Business strategy

Full title: Exploring Strategy
Author: Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin, Patrick Regnér
Language: English
Binding: Paperback
Number of pages: 828
EAN: 9781292145129
ISBN: 9781292145129
ID: 14144864
Publisher: PEARSON Education Limited
Weight: 1750 g
Dimensions: 200 × 266 × 32 mm
Date of publishing: 04. January 2017