Code: 13386307
In Good Company
At the core of franchising is the licensing of intellectual property rights (IPRs). This guide explains the importance of managing these IPRs throughout the franchising process through concrete examples and helpful hints. ... more
- Language:
English - Binding: Paperback
- Number of pages: 70
Publisher: World Intellectual Property Organization, 2019
- More about this
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Book synopsis
At the core of franchising is the licensing of intellectual property rights (IPRs). This guide explains the importance of managing these IPRs throughout the franchising process through concrete examples and helpful hints.
Book details
Book category Books in English Law Laws of Specific jurisdictions Intellectual property law
143.57 zł
- Full title: In Good Company
- Subtitle: Managing Intellectual Property Issues in Franchising
- Language: English
- Binding: Paperback
- Number of pages: 70
- EAN: 9789280522655
- ISBN: 9280522655
- ID: 13386307
- Publisher: World Intellectual Property Organization
- Weight: 95 g
- Dimensions: 210 × 148 × 4 mm
- Date of publishing: 07. January 2019
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