Code: 13936563

W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader

by W. Chan Kim, Renee a. Mauborgne

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The best of W. Chan Kim and Ren e Mauborgne's articles on blue ocean strategy, all in one place.The seminal book Blue Ocean Strategy has sold over 4 million copies globally and is in print in 46 languages. But much of W. Chan Kim ... more

Language: English
Binding: Paperback
Number of pages: 224
Publisher: Harvard Business Review Press, 2017
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Book category Books in English Economics, finance, business & management Business & management Management & management techniques

101.94 zł

Full title: W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader
Subtitle: The iconic articles by bestselling authors W. Chan Kim and Renee Mauborgne
Author: W. Chan Kim, Renee a. Mauborgne
Language: English
Binding: Paperback
Number of pages: 224
EAN: 9781633692749
ISBN: 1633692744
ID: 13936563
Publisher: Harvard Business Review Press
Weight: 246 g
Dimensions: 142 × 209 × 17 mm
Date of publishing: 14. February 2017