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Book synopsis

24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren't born with something special -- they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the "F" word -- focus -- is crucial to a startup's success Common obstacles that entrepreneurs face -- and how to overcome them How to use innovation to stand out in the crowd -- it's not just about technology Whether you're a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit disciplinedentrepreneurship.com

Book details

Book category Books in English Economics, finance, business & management Business & management Entrepreneurship

• Full title: Disciplined Entrepreneurship - 24 Steps to a Successful Startup
• Author: William Aulet
• Language: English
• Binding: Hardback
• Number of pages: 288
• EAN: 9781118692288
• ISBN: 1118692284
• ID: 01339155
• Publisher: John Wiley & Sons Inc
• Weight: 770 g
• Dimensions: 210 × 203 × 20 mm
• Date of publishing: 30. August 2013

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