Code: 04077204
Spent
by Geoffrey Miller
Miller uses evolutionary psychology to explain the modern phenomenon of brand-driven consumerism, looking at marketing, advertising, brands, the media, genetics and neuroscience. Miller is the author of }The Mating Mind{. ... more
- Language:
English - Binding: Hardback
- Number of pages: 384
Publisher: Cornerstone, 2009
- More about this
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Book synopsis
Miller uses evolutionary psychology to explain the modern phenomenon of brand-driven consumerism, looking at marketing, advertising, brands, the media, genetics and neuroscience. Miller is the author of }The Mating Mind{.
Book details
Book category Books in English Society & social sciences Society & culture: general Social issues & processes
- Full title: Spent
- Author: Geoffrey Miller
- Language: English
- Binding: Hardback
- Number of pages: 384
- EAN: 9780434010134
- ISBN: 0434010138
- ID: 04077204
- Publisher: Cornerstone
- Weight: 634 g
- Dimensions: 240 × 158 × 33 mm
- Date of publishing: 01. June 2009
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