Code: 12472222
New Influencers: A Marketer's Guide to the New Social Media
by Paul Gillin, Geoffrey A. Moore
The influence of bloggers, podcasters, and users of other social media is profoundly disrupting the mainstream media and marketing industries. "The New Influencers" explores these forces and looks at the changes they have initiate ... more
- Language:
English - Binding: Paperback
- Number of pages: 236
Publisher: Quill Driver Books, U.S., 2009
- More about this
71.27 zł
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Book synopsis
The influence of bloggers, podcasters, and users of other social media is profoundly disrupting the mainstream media and marketing industries. "The New Influencers" explores these forces and looks at the changes they have initiated.
Book details
Book category Books in English Economics, finance, business & management Business & management E-commerce: business aspects
71.27 zł
- Full title: New Influencers: A Marketer's Guide to the New Social Media
- Author: Paul Gillin, Geoffrey A. Moore
- Language: English
- Binding: Paperback
- Number of pages: 236
- EAN: 9781884956942
- ISBN: 1884956947
- ID: 12472222
- Publisher: Quill Driver Books, U.S.
- Weight: 32 g
- Dimensions: 229 × 153 × 17 mm
- Date of publishing: 01. May 2009
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