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Book synopsis

BTEC First Award in Business Student Book - Our BTEC First in Sport Award Book covers Units 1 - 8 so learners have relevant and specific content to complete the new next generation Pearson BTEC First Award in Business for level 2 learners. If learners are studying other sizes of this qualification they might prefer our Full Edition*. - Provides all the underpinning knowledge and understanding needed at level 2 to help learners prepare for the course. - Activities in each unit provide support and guidance for learners, and can be used in the classroom or for independent work. - The new BTEC Assessment Zone guides learners through the challenges of both internal and external assessment with grading tips and support for external assessment. * From 2012, Pearson's BTEC First qualifications have been under re-development, so schools and colleges could be teaching the existing 2010 specification or the new next generation 2012-2013 specification. There are different Student Books to support each specification. If learners are unsure, they should check with their teacher or tutor. Units covered: 1: Enterprise in the business world 2: Finance for business 3: Promoting a brand 4: Principles of customer service 5: Sales and personal selling 6: Introducing retail business 7: Providing business support 8: Recruitment, selection and employment

Book details

Book category Books in English Economics, finance, business & management Business & management Business studies: general

• Full title: BTEC First Business Award Student Book
• Author: Carol Carysforth
• Language: English
• Binding: Paperback
• Number of pages: 240
• EAN: 9781447935568
• ISBN: 144793556X
• ID: 02115860
• Publisher: PEARSON Education Limited
• Weight: 680 g
• Dimensions: 278 × 220 × 11 mm
• Date of publishing: 12. September 2012

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