Code: 02357077
If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? Unconscious Branding takes the most brilliant and revolutionary concepts from co ... more
79.27 zł
RRP: 91.16 zł
You save 11.89 zł
You get 46 loyalty points
If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? Unconscious Branding takes the most brilliant and revolutionary concepts from cognitive science and applies them to how we market, advertise, and consume in the modern digital age.
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
79.27 zł
Since 2008, we have served long line of book lovers, but each of them was always on the first place.
Copyright! ©2008-24 libristo.pl All rights reservedPrivacyPoučení o cookies
You & Books. All covered.
Shopping cart ( Empty )