Code: 20363978
A leading Professor of Retail Marketing presents 5 new frames through which students and practitioners can understand and approach the evolving environment of retailing today: Entrepreneurial mindset, Excitement, Education, Experi ... more
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A leading Professor of Retail Marketing presents 5 new frames through which students and practitioners can understand and approach the evolving environment of retailing today: Entrepreneurial mindset, Excitement, Education, Experience, and Engagement. Due to the influence of online shopping,..
Book category Books in English Economics, finance, business & management Industry & industrial studies Distributive industries
319.83 zł
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