Fundamentals of Marketing / Libristo.pl
Fundamentals of Marketing

Code: 04332967

Fundamentals of Marketing

by Edward Russell

Introduces the fundamentals of marketing communications to non-business students including selling theories, strategic thinking and managing the creative process. Reissue.


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Book synopsis

Introduces the fundamentals of marketing communications to non-business students including selling theories, strategic thinking and managing the creative process. Reissue.

Book details

Book category Books in English Economics, finance, business & management Business & management Sales & marketing

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