Globals, Locals, and Creoles / Libristo.pl
Globals, Locals, and Creoles

Code: 08925097

Globals, Locals, and Creoles

by Mark Cleveland

The globalization of the marketplace and how this process is shaping the cultural characteristics of people around the world is arguably the most critical issue facing international marketing managers today, and is the subject of ... more

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Book synopsis

The globalization of the marketplace and how this process is shaping the cultural characteristics of people around the world is arguably the most critical issue facing international marketing managers today, and is the subject of intense discourse in the s

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Book category Books in English Economics, finance, business & management Business & management Sales & marketing

303.72 zł

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