Code: 04021392
Tested Advertising Methods
by John Caples
The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There i ... more
- Language:
English - Binding: Paperback
- Number of pages: 304
Publisher: Pearson Education, 1998
- More about this
You might also like
-
Thinking, Fast and Slow
58.19 zł -23 % -
Rich Dad Poor Dad
37.75 zł -26 % -
No More Mr. Nice Guy
114.57 zł -1 % -
The War of Art
93.63 zł -
Relentless
77.52 zł -5 % -
The Obstacle is the Way
37.75 zł -26 % -
Copywriter's Handbook, The (4th Edition)
81.65 zł -5 % -
Ultimate Sales Machine
81.65 zł -5 % -
Confessions Of An Advertising Man
89 zł -1 % -
On Writing
37.75 zł -26 % -
The 80/20 Principle
70.17 zł -14 % -
Obstacle Is the Way
59.70 zł -25 % -
Ogilvy on Advertising
70.37 zł -23 % -
Scientific Advertising
40.46 zł -
Tilda's Summer Ideas
38.25 zł -23 % -
The 80/20 Principle
85.77 zł -4 % -
It's Not How Good You Are, It's How Good You Want to Be
50.43 zł -4 % -
Brain Rules (Updated and Expanded)
69.46 zł -4 % -
The Robert Collier Letter Book
84.06 zł -
Problem Solving 101
70.37 zł -23 % -
Subtle Art of Not Giving a F*ck
61.11 zł -23 %
Availability alert
Enter your e-mail address and once book will be available,
we will send you a message. It's that simple.
More about Tested Advertising Methods
Book synopsis
The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
- Full title: Tested Advertising Methods
- Author: John Caples
- Language: English
- Binding: Paperback
- Number of pages: 304
- EAN: 9780130957016
- ISBN: 0130957011
- ID: 04021392
- Publisher: Pearson Education
- Weight: 499 g
- Dimensions: 230 × 154 × 24 mm
- Date of publishing: 15. June 1998
Trending among others
-
Zig Ziglar's Secrets of Closing the Sale
77.22 zł -14 % -
Predictably Irrational, Revised
36.54 zł -14 % -
The Challenger Sale
78.93 zł -14 % -
Cashvertising
77.42 zł -5 % -
Luxury Strategy
193.21 zł -2 % -
Spin Selling
141.76 zł -4 % -
Buyology
76.01 zł -12 % -
How to Master the Art of Selling
94.23 zł -12 % -
How to Sell Anything to Anybody
51.84 zł -23 % -
1-Page Marketing Plan
70.37 zł -23 % -
Unconscious Branding
86.78 zł -13 % -
Building a StoryBrand
61.21 zł -15 % -
How Brands Grow
138.43 zł -
Brand Flip, The
92.12 zł -4 % -
Permission Marketing
48.92 zł -14 % -
Contagious: Why Things Catch on
81.65 zł -5 % -
Brand Gap, The
137.63 zł -
22 Immutable Laws Of Marketing
47.31 zł -23 % -
Key Person of Influence
47.31 zł -23 % -
Challenger Sale
123.53 zł -13 % -
ZAG
142.36 zł -1 % -
Adweek Copywriting Handbook - The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
97.76 zł -23 % -
Scientific Advertising
40.46 zł -23 % -
Marketing 4.0
97.76 zł -23 % -
Challenger Customer
79.43 zł -23 % -
Gap Selling
93.83 zł -
Ultimate Marketing Plan
65.54 zł -4 % -
Sell or Be Sold
105.51 zł -4 % -
Secrets of Closing the Sale
70.37 zł -23 % -
Scientific Advertising
84.26 zł -
Sales Bible, New Edition
100.17 zł -11 % -
Scientific Advertising
43.39 zł -
Outcomes Over Output
66.75 zł -
Positioning: The Battle for Your Mind
60.91 zł -37 % -
D&AD. The Copy Book
82.35 zł -4 % -
How To Become A Rainmaker
65.74 zł -23 % -
New Strategic Selling
160.38 zł -
Neuro Design
131.79 zł -2 % -
Professional Services Marketing
128.87 zł -4 % -
Designing Brand Identity - An Essential Guide for the Whole Branding Team 5e
216.06 zł -11 % -
Scientific Advertising
35.63 zł -
Inside the Tornado
61.11 zł -23 % -
Powerful Phrases for Effective Customer Service: Over 700 Ready-to- Use Phrases and Scripts That Really Get Results
85.57 zł -5 % -
Aesthetic Intelligence
121.12 zł -4 % -
Public Relations
85.57 zł -5 % -
Key Account Management - The Definitive Guide 3e
227.54 zł -2 % -
Why Does The Pedlar Sing?
152.03 zł -
Scientific Advertising
57.78 zł -
Gap Selling
137.63 zł
safisfied customers
Since 2008, we have served long line of book lovers, but each of them was always on the first place.
Copyright! ©2008-24 libristo.pl All rights reservedPrivacyPoučení o cookies
21 million books
Delivery 12.99 zł
(32) 444 93 66 (8-15.30h)