Code: 12479926
Customer Satisfaction Audit
by Abram I. Bluestein, Michael Moriarty, Ronald J. Sanderson
The only sustainable competitive advantage is based on satisfying customers thoroughly. Yet research shows that less than one third of all companies have a well developed and coherent customer satisfaction process linked to operat ... more
- Language:
English - Binding: Paperback
- Number of pages: 112
Publisher: Cambridge Strategy Publications, 2008
- More about this
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Book synopsis
The only sustainable competitive advantage is based on satisfying customers thoroughly. Yet research shows that less than one third of all companies have a well developed and coherent customer satisfaction process linked to operating strategies and plan
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
333.26 zł
- Full title: Customer Satisfaction Audit
- Author: Abram I. Bluestein, Michael Moriarty, Ronald J. Sanderson
- Language: English
- Binding: Paperback
- Number of pages: 112
- EAN: 9781902433981
- ISBN: 190243398X
- ID: 12479926
- Publisher: Cambridge Strategy Publications
- Weight: 290 g
- Dimensions: 297 × 210 × 6 mm
- Date of publishing: 04. July 2008
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