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Opis

Cross-border cooperation is becoming increasingly important as one of the most effective internationalization strategies for small and medium-sized enterprises (SMEs). Despite the existence of substantial literature on the internationalization of SMEs, there is still a distinct gap to fill regarding the specifics of SME cross-border cooperation. This book contributes to this missing dialogue by identifying the key factors affecting cross-border cooperation activities for SMEs in a European context. It reconciles the background conditions, challenges, and potential that cross-border cooperation offers SMEs: exploring the role of public policy and governance structures in cooperation across borders; identifying the economic, social, cultural and institutional framework conditions; outlining the different stumbling blocks impeding cross-border cooperation of SMEs, and crucially, discussing how these can be overcome through effective cooperation management.

Szczegóły książki

• Pełny tytuł: Cross-Border Cooperation
• Podtytuł: European Institutional Framework and Strategies of SMEs
• Autor: Dietmar Sternad, Eithne Knappitsch, Christina Mundschütz
• Język: Angielski
• Oprawa: Twarda
• Liczba stron: 305
• EAN: 9783515102605
• ISBN: 3515102604
• ID: 01543616
• Wydawca: Steiner (Franz)
• Waga: 631 g
• Wymiary: 235 × 155 × 20 mm
• Data wydania: 27. November 2012

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