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Opis

This new book, Logistics Management, blends traditional logistics activities with the current developments in business that have made logistics a critical element for business success. It adopts a customer or marketing focus to the subject of logistics, and the wider concept of supply chain management, by recognizing that customer satisfaction is the primary output of logistics activities. The theme of global logistics integrated throughout the current edition will also continue and will be enhanced by discussion of the dichotomy that the European market represents both a common and global environment.

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Business & management Management & management techniques

• Pełny tytuł: Logistics Management
• Autor: David Grant
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 304
• EAN: 9780273731351
• ISBN: 0273731351
• ID: 01200815
• Wydawca: PEARSON Education Limited
• Waga: 582 g
• Wymiary: 246 × 188 × 16 mm
• Data wydania: 31. May 2012

Ulubione w innej kategorii

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