Zobacz książki o podobnej tematyce

Więcej informacji o College Sports Inc.

• Dane szczegółowe
• Opis
• Ulubione w innej kategorii

Za ten zakup dostaniesz 168 punkty

Opis

For several decades in America, athletic programs in colleges and universities received financial support and resources primarily from their respective schools and such sources as alumni and the National Collegiate Athletic Association (NCAA). More recently, however, college coaches assigned to athletic departments and the presidents and marketing or public relations officials of schools organize, initiate, and participate in fund-raising campaigns and thus obtain a portion of revenue for their sports programs from local, regional and national businesses, and from other private donors, groups, and organizations. Because of this inflow of assets and financial capital, intercollegiate athletic budgets and types of sports expanded and in turn, these programs became increasingly important, popular, and reputable as revenue and cost centers within American schools of higher education.

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Economics Labour economics

• Pełny tytuł: College Sports Inc.
• Podtytuł: How Commercialism Influences Intercollegiate Athletics
• Autor: Frank P. Jozsa Jr.
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 119
• EAN: 9781461449683
• ISBN: 1461449685
• ID: 01428164
• Wydawca: Springer-Verlag New York Inc.
• Waga: 223 g
• Wymiary: 235 × 155 × 8 mm
• Data wydania: 01. September 2012

Ulubione w innej kategorii

---

---

---