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Opis

Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite . Find an entirely sound approach to building better client relationships and closing more sales by doing the exact opposite that conventional sales advice dictates. Re-examine the most well-worn sales tactics in the business and discover specific and actionable strategies and principles that will help you close more sales today.

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Business & management Sales & marketing

• Pełny tytuł: Contrarian Effect
• Podtytuł: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite
• Autor: Michael Port, Elizabeth Marshall
• Język: Angielski
• Oprawa: Twarda
• Liczba stron: 176
• EAN: 9780470237908
• ISBN: 0470237902
• ID: 04882383
• Wydawca: John Wiley & Sons Inc
• Waga: 350 g
• Wymiary: 224 × 139 × 16 mm
• Data wydania: 12. September 2008

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