Zobacz książki o podobnej tematyce

Więcej informacji o Keywords In and Out of Context

• Dane szczegółowe
• Opis
• Ulubione w innej kategorii

Za ten zakup dostaniesz 85 punkty

Opis

This book explores the rich history of the keyword from its earliest manifestations (long before it appeared anywhere in Google Trends or library cataloging textbooks) in order to illustrate its implicit and explicit mediation of human cognition and communication processes. The author covers the concept of the keyword from its deictic origins in primate and proto-speech communities, through its development within oral traditions, to its initial appearances in numerous graphical forms and its workings over time within a variety of indexing traditions and technologies. The book follows the history  all the way to its role in search engine optimization and social media strategies and its potential as an element in the slowly emerging semantic web, as well as in multiple voice search applications. The author synthesizes different perspectives on the significance of this often-invisible intermediary, both in and out of the library and information science context, helping readers to understand how it has come to be so embedded in our daily life.

Szczegóły książki

Kategoria Książki po angielsku Computing & information technology Databases Information retrieval

• Pełny tytuł: Keywords In and Out of Context
• Autor: Betsy V. Martens
• Język: Angielski
• Oprawa: Twarda
• EAN: 9783031325298
• ID: 43182433
• Wydawca: Springer, Berlin
• Wymiary: 240 × 168 mm
• Data wydania: 06. October 2023

---

---

---